Fuck your visionboard. Seriously. They might be pretty but it’s just a collage full of magazine cutouts and vague dreams Theymight look inspiring, but let’s face it: they don’t actually do anything. A vision board won’t magically bring clients to your door, grow your mailing list, or make the cash flow in.
This planner is different. It’s not about wishful thinking or “manifesting” your success. It’s about taking charge, creating a real plan, and doing the work that moves the needle in your business.
Inside, you’ll break down your big goals into focused, actionable steps. You’ll map out exactly what needs to happen and when so you can ditch the fluff and get straight to the results. No glitter, no glue sticks—just a rock-solid system to help you achieve your sales and marketing goals in 90 days.
Ready to make shit happen? Let’s get to work.
I want you to have no more than THREE goals per quarter. Otherwise, it’s overwhelming and you’ll likely half-arse them! When setting your goals make sure you have the mental and time capacity to complete your goals.
<aside> <img src="/icons/bullseye_pink.svg" alt="/icons/bullseye_pink.svg" width="40px" /> Goal 1 Example: Grow mailing list by 100 subscribers
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<aside> <img src="/icons/bullseye_pink.svg" alt="/icons/bullseye_pink.svg" width="40px" /> Goal 2 Bring in 2 new clients every month in Q1
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<aside> <img src="/icons/bullseye_pink.svg" alt="/icons/bullseye_pink.svg" width="40px" /> GOAL 3 Secure a Guest Speaking or Partnership Opportunity to gain visibility
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Let’s break these down…
The affirmations you want to embody. You know the score with affirmations by now - You write them in the present tense to “trick” your brain into internalising new beliefs.
Your sales goal: How much would you like to make in sales this quarter?
Your CASH goal: If you offer high cost products or package deals (for example one of my clients offers an equine physio rehab programme worth over £1000) your clients may choose to pay via a payment plan spread over 6 months or more. Your cash goal is how much money you want in available cash, not just in receivables (money still owed to you that hasn't yet been paid)
The promises you make to yourself - pretty self explanatory!
I will push myself out of my comfort zone by getting comfortable being uncomfortable
**Example:
I easily attract clients who value the expertise and work I do.
Selling feels easy and comfortable to me, never pushy
I offer solutions that genuinely help my clients and their horses
I am the go-to expert in my industry
I prioritise tasks that drive results and income.
EXAMPLE:
I will be consistent with my marketing and I will look back on this plan when I feel I need a motivational kick
I will update this planner every 90 days to get the most out of it
EXAMPLE: I will push myself out of my comfort zone by raising my prices to reflect the value of my work, even if I feel a bit of an imposter
I will offer a clinic, workshop or start a series of live videos, even if it feels nerve-wracking
https://widgetbox.app/embed/calendar/simple/992bcda4-9b0b-4f7b-9134-13c7c67aa0fb
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Get your priorities right!
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These pages will help you make the real magic happen!
Ideal client & Services (Market research)
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